How Can Keyword Optimization Help My Business Grow?

Tiana Post Inbound Marketing, SEO Strategies

One of the most important goals my clients have when approaching me for inbound marketing services is growing their business steadily and organically. We all want to attract more of our ideal customers and see our brand build trust and recognition. Keyword optimization is one of the most integral drivers of growing your business naturally through inbound marketing. The right

Why Social Media is Important to Inbound Marketing

Leads Ngin Inbound Marketing

You probably already have a Facebook, Twitter, Instagram or Pinterest account for your personal browsing and posting. But what about for your business? While historically we have been encouraged to keep our business and social lives separate, social media is becoming a key tool in inbound marketing strategies for businesses around the world. Inbound marketing is a strategy designed to

5 Telltale Signs your Website Needs an SEO Content Audit

Leads Ngin Inbound Marketing, SEO Strategies

Has your website been getting less and less organic search traffic? Or perhaps you’ve noticed your site ranking has been steadily falling?  These are symptoms that your marketing is no longer performing as well as it should. A content audit could be the key to rejuvenating your marketing. An SEO content audit is an assessment of your company’s web content

How to Create a Powerful Content Marketing Strategy

How to Create a Powerful Content Marketing Strategy

Tiana Post Content Marketing, Inbound Marketing

When it comes to content marketing, your content can literally make or break your entire marketing campaign. As a digital marketing specialist, exceptional content is one of the first things I focus on with clients, as it is the core driving force behind a good content marketing strategy. Get your content right and so many other pieces of your marketing

How to Build an Appealing Content Offer to Attract Quality Leads

Leads Ngin Inbound Marketing

Attracting leads is the primary goal of any marketing strategy. Attracting quality leads is even more important, as quality leads are more worth the investment of time and effort it takes to convert these leads to sales. When it comes to online marketing, content offers are an effective tool used to attract quality leads. A content offer is where you

5 Reasons to Use Lead Tracking with Marketing Automation

Leads Ngin Inbound Marketing, Online Marketing Strategies for Home Remodeling Companies

If you want to master online marketing for your business, lead tracking is a must. Lead tracking allows you to see what your website visitors are doing on your website, and how they interact with your company over time. This information tells you what is appealing about your business to a potential customer, and most importantly, how to make it

How Blogging Will Benefit your Business

How Blogging Will Benefit your Business

Tiana Post Inbound Marketing, Online Marketing Strategies for Home Remodeling Companies

No matter where you go on social media or websites you visit nowadays, everyone is blogging. One of the first and most essential pieces of inbound marketing that I recommend clients work on is a well-written and informational blog. You may think that when it comes to writing your own blog, there’s nothing to it – just write about what

Stop Doing These 6 Things on Social Media! (Your Viewers Will Thank You)

Tiana Post Inbound Marketing

Everyone knows how important social media is to digital marketing. Most of us are using social media every day, so your business needs to have a social media presence to reach your ideal customers and targets. But as a digital marketer, there are some things that businesses do on social media that make me cringe. I see the same mistakes